I offer
- UX design
- Conceptual modeling
- Product management
- Coaching
If your UX practice is just getting started…
I always employ the methodologies tailored to your needs.
…we can start really light, just prototyping and getting a bit of data on what works or doesn’t.
As you possibly get more excited about the possibilities user understanding and design can bring, we may gradually ramp up. This way we ensure that our work is resource aware and your product’s user experience becomes intuitive, engaging, and aligned with your target audience’s expectations.
How to Get Started?
- Contact me: You don’t need finalized specifications – let’s start with a conversation.
- Discovery: We’ll explore your situation and needs to identify how I may be able to help. No expenses are generated at this point of course.
- Proposal: You’ll receive a clear plan for how to move forward, tailored to your requirements.
UX Design
Great user experiences don’t happen by chance. Starting with your value proposition, we map out service processes and touchpoints. This ensures the final user experience resonates with your users and fulfills their needs.
User Research: Contextual inquiry through observation and interviews in real environments uncovers your users’ needs and pain points.
what is the goodness here?
begin to understand
the value you propose
Contextual inquiry helps understand your users’ needs and behaviors in their actual usage environments. We uncover deep insights that might not emerge in a more traditional research setting. We do this by observing and interviewing your users during their activities.
This approach can reveal hidden elements of your users’ expectations, frustrations, and satisfaction levels. It offers invaluable data to inform your product design and development processes. It also allows us to find venues where more interesting and memorable experiences can be created that tap into their creativity and excitement.
This background work sets the stage for more detailed specification, and for iterating on implementation.
Designing the product journey: I employ a systematic process to map the various stages of users learning and getting to know your product
Understand Your User by conducting thorough research to uncover their pain points, motivations, and behaviors. If needed, build personas and map their journey to understand how they interact with the product across discovery, consideration, adoption, and retention phases.
Define Clear Objectives for each stage of the journey, ensuring that every touchpoint supports measurable goals such as raising awareness, driving conversions, or fostering loyalty. Align these objectives with user needs and business outcomes.
Craft a Seamless Flow that prioritizes clarity and minimizes friction. Use intuitive navigation, consistent design patterns, and clear calls to action to guide users effortlessly through the experience.
Create Engaging Onboarding that provides immediate value through personalized tutorials, quick wins, and feedback loops. A short but impactful onboarding process encourages early adoption and sets a positive tone.
Anticipate Pain Points by addressing common challenges proactively with features like tooltips and FAQs. Design for error recovery and ensure accessibility for all users to reduce frustration.
Focus on Emotional Connection by building trust through transparency, such as clear pricing and ethical practices. Use tone, visuals, and micro-interactions strategically to evoke positive emotions and deepen engagement.
Iterate and Optimize constantly by leveraging analytics to measure behavior at each stage of the journey. Conduct A/B testing to refine underperforming elements and gather user feedback to uncover hidden friction points.
Deliver Beyond Expectations by adding delightful surprises such as small rewards, thoughtful animations, or outstanding support. Foster loyalty through community-building efforts and exclusive benefits that make users feel valued.
For best results in competitive markets, everything I do is about ways of allowing innate human capacities of presence, discernment, drive, empathy, and creativity to enter the arena of design and implementation.
Prototyping: We create visual and interactive prototypes to test and iterate on solutions before full implementation.
draw the Thing
many times
really look, reflect and learn
Are you ready to bring your ideas to life? By creating realistic, interactive mockups and prototypes, we get a tangible representation of your final product before it’s built. This not only allows you to visualize your ideas but also test them in real-world scenarios.
I’ll work to see that prototype is visually engaging, user-friendly, and aligns well with your brand, making it easier for stakeholders to understand and support your vision. The visual design of your interface can be built to reflect your existing brand, create a fresh new look, or a combination of both. I design clear, aesthetic, and user-friendly visuals that support the value of your service.
Let’s collaborate to refine your product’s functionality, and boost its market success potential.
Usability Testing: We gather valuable feedback by testing your product with real users, ensuring it’s intuitive and enjoyable to use.
Discover the true potential of your product with usability testing. I provide comprehensive, real-world feedback that unveils your product’s strengths and uncovers areas for improvement, ultimately enhancing user satisfaction and boosting your conversion rates. Read more: The Why and the How of Usability testing
Information Architecture and Design Libraries: Organizing your service’s information and creating wireframes and design libraries ensures intuitive, scalable, and consistent solutions for the future.
Accessibility: Good accessibility benefits all users. We ensure your service meets accessibility standards and works for diverse user needs.
Conceptual Modeling
understand how
the people who do the Thing
think about the Thing
Complex business concepts become clear models. Using techniques like Concept D and ER modeling (Entity-Relationship), we ensure your business’s core concepts are communicated in an understandable way to all stakeholders. With my guidance, we will create a detailed, data-driven representation of your business’s information requirements. Read more
This approach establishes a shared understanding that supports long-term goals and effective implementation.
Product Management and Implementation
Whether it’s transforming UX designs into technical specifications or actual implementation, I can help. I have nearly 30 years of experience with various technologies, tools, and programming languages, including:
- Linux, automation systems, network protocols (TCP/IP, MQTT)
- Software development, architectural design, procedural/functional/OOP, languages: PHP, C++/Qt, Java, Python/Django
- I can utilize and guide you with Advanced AI LLM prompting if needed
- I work well with and in teams using Agile and Kanban style processes.
- Web frontend and backend technologies and relational databases
- I have a robust understanding of the fundamentals of human-computer interaction (graduated MSc.), computer science and software engineering as disciplines.
I am skilled in Agile and Kanban processes, effectively bridging the gap between UX design and software development requirements.
Coaching
I offer coaching on all the above areas. My approach incorporates modern pedagogical methods and practical exercises to promote learning and dialogue. Together, we’ll create an open and constructive atmosphere for effective collaboration.
An atmosphere of presence and emotional openness fosters efficient communication. I have a comprehensive toolbox of different excercises for constructive communication and embodied awareness. These can support us in hearing each other better.
I love to coach others with any and all of the activities mentioned above, and I have a background in education. So I can wield learning methods from modern pedagogy, to boost learning rooted in concrete action, in a setting of equals.
User journey and conceptual modeling images generated using an LLM